2017 GOPCC Mailers Conference
S
September 26, 2017
UNO Campus - Scott Conference Center
6410 Pine St. - Omaha, NE 68106
The Greater Omaha Postal Customer Council presents:
2017 Postal Customer Council Day featuring the most comprehensive Conference for Mail Management Professionals and Small Businesses in the Omaha Metro Area
Greg Graves, United States Postal Service Western Area Operations Vice President, will be the featured keynote speaker. He will discuss the future of the Postal Service following a video presentation by Postmaster General Megan Brennan.
Informed Delivery® is the newest consumer facing feature which creates fresh opportunities for mailers to engage with potential customers. Acting Central Plains District Manager, Mark Talbott, will discuss the value of adding Informed Delivery® to your next campaign.
In addition, you will be able to attend educational sessions geared toward achieving a certificate of training to increase your marketability and add value to your organization.
Why Should You Attend!
- Learn practical solutions and proven strategies to improve your mail center efficiency
- Get updates on the latest trends and policy changes that will affect your business
- Attend the largest mail industry conference in the area and equip yourself with the skills, knowledge and contacts you need to compete
-
- Educational Sessions will include:
Session 1: Metrics for Advertising - Best Practices Omaha NE 68108-0136
List selection, offer, timing, call to action and measuring results.
Session 2: Move Update Compliance
Reduce the number of mail pieces that require forwarding or return by the periodic
matching of a mailer’s address records with change of address orders received and
maintained by the Postal Service. Will cover all USPS approved methods and
resources to be used for your mailings.
Session 3: Seamless Acceptance
Sets the stage for the streamlined acceptance of commercial mailings. By submitting
mailings as Full-Service, both the Postal Service and the mailer benefit from achieving
end to end visibility of the mail piece as they move from acceptance into processing.
This presentation covers everything you need to know about full-service mailings.
Session 4: The United States Postal Inspection Service
Protecting the mail and the mailing community in the 21st century.
Session 5: Navigating the USPS website - RIBBS CONVERSION TO POSTAL PRO
Discussion on changes or differences that may occur with the changeover to PostalPro.
Session 6: Social Media Best Practices
Discover the importance of incorporating social media into your marketing mix. Learn a
new approach to content strategy and the significance of consistent branding by
incorporating other traditional components such as Direct Mail into your marketing strategy.
Registration is only $30.00
Special Group Rate/$100.00 for 4 from same company!
Register online at www.greateromahapcc.com No later than COB 9/21/2017.
Questions? Contact Roger Humphries (402) 930-4395; or email roger.l.humphries@usps.gov